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LibGuides Best Practices

Trinity's guidelines for creating new guides and maintaining guides


Writing for the Web is Different

People don't read web pages the same way that they read books or articles:

  • They scan and skim rather than reading word for word.
  • They tend to read in an F-shaped, zigzag, or "lawnmower" pattern, scanning the tops and sides of the page rather than starting at the top and reading down.
  • They look for relevant information that will help them accomplish a given task.

Key Concepts for Writing for the Web:

  • Keep text to a minimum.
  • Use subheadings, bulleted lists, or numbered lists to chunk information
  • Use images selectively to add interest or to provide help/illustration
  • ​Avoid jargon when possible.
  • Use plain language that non-experts can understand.