MKTG 3382: Integrated Marketing Communications

Covers management, economics, finance, accounting, international business, etc. Includes Dun & Bradstreet information for 3,000,000 companies.

Hoover`s delivers comprehensive insight and analysis about the companies, industries and people that drive the economy, along with the powerful tools to find and connect to the right people to get business done.

Database of financial data on major privately-held companies. Includes private financials and revenues; private M&A deals and deal multiples, private firm valuations, VC funding, private equity deal history; and private and family ownership data.

Hoover`s delivers comprehensive insight and analysis about the companies, industries and people that drive the economy, along with the powerful tools to find and connect to the right people to get business done.

IBISWorld provides reports for all of the 723 industries in the United States as categorized by the North American Industry Classification System (NAICS). IBISWorld research reports contain trends, statistics and analysis on market size, market share of competitors, and industry growth rates. Performance analysis includes emerging industry trends as well as recent production performance and 5 year forecasts.

Contains detailed descriptions of companies, industries, and mutual funds; company information includes a description of the company, stocks & bond issues, earnings estimates, dividend and split history and more. Industry surveys cover industry trends, forecasts, major players and market share data, key ratios, and statistics. Screening tools for companies, stocks and bonds are available.

Succinct, current overviews of major American industries, including descriptions of how that industry sells its products, major trends, and more. (Also linked through our Hoover's database "industries" section.)

Statista.com integrates over 85,000 diverse topics of data and facts from over 18,000 sources onto a single professional platform. Categorized into over 20 market sectors, Statista provides business customers, researchers, and the academic community with direct access to relevant quantitative facts on agriculture, finance, politics, and many more areas of interest. Sources of information include North American, European, and Asian market researchers, trade publications, scientific journals, and government databases.

Full-text access to over 5,900 news, business, legal, medical, and reference publications. Includes newspapers, magazines, journals, broadcast transcripts, legal citations, and more.

Information for investors on stocks, mutual funds, special situations, options and convertibles. Includes analysis of financial performance of selected companies.

Contains Market Share Reporter and Directory of Publications and Broadcast Media. The Directory of Publications and Broadcast Media includes listings of radio, television, newspapers, and magazines. Market Share Reporter lets users build a collection of directory information over time and perform time series analyses of the data. Using Gale Directory Library and Excel, the user can chart revenue generated by the top-100 companies in that industry over the past four or five years. Then accurate comparisons to another state, or another industry can be made.