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MKTG 3382: Integrated Marketing Communications: Situation Analysis

Key resources for researching companies, products, branding, and advertising resources.

Basic Resources on Companies and Industries

Companies and Industries

These databases offer more detail on financial data, industry trends, market share, and international businesses.

Other LibGuides

You can also find a list of key trade journals, websites, and Coates Library books on nonprofit organizations and philanthropy in this guide:

Local News

Articles from the San Antonio Express-News and other newspapers may be found in this database:

Your Business Librarian

Chris Nolan's picture
Chris Nolan
325C Coates Library
(administrative suite)

Office hours:
by appointment or drop-in